Scottsdale Fashion Week is coming back for its 10th year on October 8 to 11, 2026, and the shows are spread over four places in Scottsdale that were never built for a runway.
One is a Japanese restaurant, one is a hotel pool, one is a Mercedes-Benz dealership, and the last one is Scottsdale Quarter, the outdoor shopping center. Every show is in a different room, so the ticket you buy decides what kind of night you are getting. Tickets are already up on Tixr, and the three evening shows are 21 and over.
Event by: Scottsdale Fashion Week
Ticket: https://www.tixr.com/groups/scottsdalefashionweek
The Car Showroom Show On Saturday
Saturday, October 10, is the show called Fashion in Motion and it is being held at Mercedes-Benz of Scottsdale from 7 p.m. That is a real dealership, so the models are going to be walking down a showroom floor with the cars still parked on it. The dealership is one of 3 new venue partners this year and it is an odd choice on paper, but a showroom at night is glass and polished floors and strong lighting, and honestly that is most of what a runway needs in the first place. Nothing has been said about which designers are on this night, and that is the case for all 4 shows right now, the lineup has not been released.
Swimwear By The Pool On Friday
The Pool Club at Hotel Adeline is on Friday, October 9, and the doors are at 7 p.m. This one is a swimwear and resortwear runway staged around the pool, and they are styling the whole evening after the 1960s. Hotel Adeline is a small boutique hotel in Old Town and the pool already has that older Palm Springs kind of look, so the fashion week is not building a set here, they are just using the one the hotel has.
If you are only going to one show, this is the one to pick. It is outdoors, it is in October when the heat has finally dropped, and a pool show in swimwear is going to look better than a car showroom or a restaurant no matter who is designing.
Dinner And A Runway On Thursday
The week opens on Thursday, October 8, with The First Course at Roka Akor at 6 p.m. Roka Akor is a Japanese robata grill, and the show runs while the restaurant is open, so you are sitting at a table watching the collection go past. Dinner and cocktails are not in the ticket price, they are an optional menu you pay for on the night. Book the ticket, order the food, watch the show, that is the evening.
The Workout And The Sunday Show
Both of these are at Scottsdale Quarter.
Core & Couture is first, on Sunday, October 4, at 7 a.m. It is a workout class with CorePower Yoga and lululemon, and after the class the lululemon store opens for private shopping. It is early, but the people who book a 7 a.m. workout class are already getting up at that hour anyway.
The Sunday Soirée on October 11 is the last show of the week and the only one in daylight, running 10 a.m. to 2 p.m. It is the easiest show to attend if you do not want a late night, and because it is at the shopping center you can make a whole day of it.
There is also an influencer night on October 1 at Senna House and CALA, but it is invite only.
- The 4 main shows run from Thursday, October 8, to Sunday, October 11, 2026.
- The shows at Roka Akor, Hotel Adeline, and Mercedes-Benz of Scottsdale are 21 and over.
- Core & Couture starts at 7 a.m. on Sunday, October 4, at Scottsdale Quarter.
- All tickets are sold on the Scottsdale Fashion Week page at tixr.com, and the start times there are the ones to trust.
- Steve LeVine Entertainment & Public Relations is producing the week with the FORD/Robert Black Agency.